data analysis and learnings.
China is the world's largest e-commerce marketplace. Entering it is an important step and a potential game changer.
Yet any move into China requires careful planning, a realistic plan, and a clear understanding of the character and day-to-day practice of doing business on China’s digital landscape.
That’s where we come in.
We are your team on the ground. We’re there to assess the market situation, size up the competition and identify who is your potential audience.
This is what we have been doing for the past 20 years, for all sorts of brands, from global corporations to cult, indie brands. The process begins with asking some key questions.
What is awareness of your brand like in China right now?
What are people saying and what is shaping their ideas?
Understanding the answers to these questions will not only help you to identify your audience but will also provide a guide to what kind of presence in China will best suit your business at this point.
For many customer-facing brands this could mean choosing a cross-border e-commerce solution as a first step.
Alternately, you might now be considering making a deeper commitment and setting up a legal business entity in China, known as a Wholly Owned Foreign Enterprise (WOFE).
Depending on your needs our team and network of professional collaborators is equipped to provide experienced council for each of these types of approach.
If you'd like to learn more we'd love to hear from you.
Find our email address contained in the footer at the bottom of this page or write to us using the form on our Contact page.